PRODUCT DEVELOPMENT
An exploration of how brand identity, market gaps, and cultural shifts translate into product development. These projects focus on identifying opportunities, building meaningful collaborations, and developing physical collections that are both relevant to the current landscape and aligned with long-term brand direction.
Isabel Marant
Product Label Development
A collection exploring materiality, movement, and the relationship between the body and garment through refined product development.
Vans Off the Wall
Brand Collaboration Concept
A concept collaboration that reconnects Vans to its heritage through music, movement, and community, translating its core identity into a product line and immersive festival experiences.
Pandora X Sanrio
Merchandising FSF Case Study
A concept collaboration that blends collectible jewelry with nostalgic identity, translating Hello Kitty’s cultural impact into wearable, customizable pieces.
RO
Product Label Development
A modular loungewear concept built around adaptability, where each piece is designed to function within a larger, intentional system of wear.
Co-Star and Heaven by Marc Jacobs
Product Label Development
A collaboration exploring identity as something both internal and external, interpreted through fashion.