This section outlines the development of the Spring/Summer 2027 capsule for Isabel Marant from initial research to final execution, including brand analysis, industry and consumer insights, concept development, and the translation of these elements into a cohesive collection and technical design.

Rooted in Marant’s effortless sensuality and relaxed, lived-in aesthetic, the collection explores transparency, layering, and soft texture. Inspired by the idea of playing dress-up while embracing the natural body, the designs balance reveal and conceal through fluid silhouettes and artisan techniques.

Textural elements like knits, fringe, macramé, and suede add depth while maintaining a light, summery feel. Overall, the capsule celebrates dressing as instinctive and personal, easy, sensual, and expressive.